L’OREAL@欧莱雅美发 recently released a new product COLARISTA , which can give your cool hair color just in one minute. L’OREAL invited beauty KOLs @VK大魔王， @扇子NO_FAN_NO_FUN, @虫虫chonny to create short videos with new product COLARISTA . During the promotion period, the campaign’s Weibo hashtag #欧莱雅玩色派# has tracked 46M impressions and 252K discussions.
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