Post a Campaign
Today on our Influencer
Marketplace
Post campaigns to PARKLU’s KOL Marketplace at no cost to reach thousands of influencers. We only charge you once you’ve confirmed a collaboration with a KOL.
HOW IT WORKS
Posting Your KOL Campaign to the Marketplace
Four steps to start working with China’s top social media influencers
1Campaign
Setup
2Get Approved
Go Live
3Influencers Get
Notified via Our App
4Interested
Influencers Apply
Outline Your
Campaign
Say what your brand is about and select the kind of influencers and social platforms you want to work with. Write post guidelines for KOLs and choose whether you want to approve content before it’s posted.
Set a
Budget
Select campaign timelines, the number of influencers you want, and your total budget. We won’t disclose your campaign budget to influencers at any time. If you also have products to gift, then upload photos and label them with descriptions, quantities, and retail values.
Complete Your
Brand Info
Fill in your brand’s web and social media links, and any brand imagery to inspire your content creation collaborators.
View and Select
Influencers
Once approved and live, your campaign gets delivered to our network of China influencers. Interested influencers apply for collaborations within 12 hours. Each influencer has her own profile with metrics to help you decide whether you want to engage them.
Easy Payment
After you have negotiated and confirmed your influencer collaboration, PARKLU invoices you for your campaign. Pay with Alipay, credit card or direct bank wire. PARKLU holds influencer payments in escrow until the campaign is complete.
Review and
Approve Posts
Keep tabs on posts your influencers make and review draft posts before they go live.
Measure Results
See a summary of your campaign in our all-in-one dashboard. Engagement is visualized by:
Still Have Questions?
Check out our FAQ and detailed tutorial on how to post a campaign to our KOL marketplace, or speak to us to find out how to launch your first campaign.
