For this year’s May 20th Chinese Valentine’s Day, Inoherb invited KOLs like @微博搞笑排行榜, @有故事的皮同学, and @韩恩汐汐 to create love lyrics. Inoherb also released a series of 20 videos featuring the love stories of women at different ages. The campaign’s Weibo hashtag # 相宜20年向经典表白# tracked over 160M impressions.
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