Estee Lauder @雅诗兰黛 recently held a launch party to debut its new lipstick. The Lips To Envy lipstick collection was inspired by California’s summer sunshine, which was also the theme of Estée Lauder’s summer time party. Several celebrities attended the event including @盛一伦 and @刘畅. Also, many well-known influencers were there like @Hani月哥小海盗, @独立不独行的喵咕酱, @深夜徐老师, @高与非, and @吉良先生. The campaign’s hashtag #lipstoenvy# has tracked 30.6M impressions and 30K mentions.