Honor released its newest mobile phone, the Honor 30, in a live streaming event with @薇娅viyaaa, @韩火火, and @宝剑嫂. KOLs such as @Yvonne_Ching, @ACui阿崔, and @就是谢小仟created product review content. Honor also cooperated with nearly 70 media accounts such as @全球搞笑趣事. @ACui阿崔Vlog “What should be valued when buying mobile phones?” received ten times the engagement rate compared with her past 90-day average. This campaign’ Weibo hashtag #银色尤物# tracked over 210M impressions.