@易烫YCC is probably the only beauty KOL in China to have studied chemical engineering at the University of Cambridge. She only started her beauty blogger career in 2016 but has become quite popular due to her unique beauty inclinations and pleasant onscreen confidence. Japanese and Korean makeup styles still dominate beauty preferences in China. @易烫YCC sets herself apart from the common beauty blogger by teaching classic Chinese and Hong Kong beauty styles. Her makeup tutorials are often inspired by notable Chinese actresses’, she also shares useful tips to solving specific beauty or styling issues. She currently has more than 770K followers on Weibo and Yizhibo. To learn more, scan the QR code to access her media kit.
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