MAC Live Streams with Stars, Designers, & KOLs in Shanghai

/MAC Live Streams with Stars, Designers, & KOLs in Shanghai

MAC Live Streams with Stars, Designers, & KOLs in Shanghai

At Shanghai’s fashion week, MAC @MAC魅可 collaborated with movie star Linyun @林允Jelly and fashion designer Jicheng @吉承 to reveal the “Secrets of Jicheng’s Makeup Look”. In a live stream, Linyun challenged models to recreate Jicheng’s double color lip color makeup. The live stream received 61.5M impressions on Yizhbo. More recently, MAC invited fashion KOL @韩火火 to share nude makeup tips and introduced the MAC x C.J.YAO collection. Hashtag #妆出彩,艺无界# tracked 170M impressions and 750K discussion on Weibo.

By | 2017-10-23T11:48:24+00:00 October 23rd, 2017|0 Comments

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