Gentle Monster and China Influencers Launch New Boutique

/Gentle Monster and China Influencers Launch New Boutique

Gentle Monster and China Influencers Launch New Boutique

Korean sunglass brand Gentle Monster @gentlemonsterofficial caught the attention of the public and media at the opening ceremony of their second boutique/art installation in Shanghai’s IFC Mall @上海国金中心商场ifc. Many well-known KOLs attended the event such as @Anny_StyleOnTop, @Dipsy迪西, @李怡霖-李10 and photographer @鹤_男. Hashtag #gentlemonster# generated 42.5M views and 50K discussions on Weibo, while the brand name was mentioned 88K times on WeChat that day, a 530% increase.

By | 2017-08-15T14:55:12+00:00 August 15th, 2017|0 Comments

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