Coca-Cola Launch City Can Campaign in China with Influencers

/Coca-Cola Launch City Can Campaign in China with Influencers

Coca-Cola Launch City Can Campaign in China with Influencers

Coca-Cola @可口可乐 recently launched their “City Can” campaign in Beijing, Shanghai, Changsha, and Luoyang. Coca-Cola’s campaign spokesperson is celebrity @M鹿M. The campaign’s Weibo hashtag  #可口可乐城市罐# has tracked massive engagement with contributions from a wide range of fashion and travel influencers like @曹静moon, @和菜头, @囤仔, and @貓力molly. Coca-Cola’s WeChat index brand mentions have spiked as much as 504%.

By | 2018-04-09T10:48:57+00:00 April 9th, 2018|0 Comments

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