Chanel Premiers New Perfume in China with Fashion Bloggers

/Chanel Premiers New Perfume in China with Fashion Bloggers

Chanel Premiers New Perfume in China with Fashion Bloggers

Chanel @CHANELBEAUTY recently premiered their CHANCE EAU TENDRE cushion perfume in China. Chanel collaborated with @歐陽娜娜Nana to produce promo videos for the CHANCE EAU TENDRE collection. Chanel also invited many notable fashion bloggers, such as @莲太太@特立不独行的喵咕酱@clover张三@__邹邹__, and @刘小宛, who promoted the product using the theme “Romantic Encounter”. Some KOLs encouraged engagement by inviting followers to share their own love stories for a chance to win free gifts. The campaign’s hashtag #TAKEYOURCHANCE# has tracked more than 130M impressions and 278K discussions on Weibo.

By | 2018-02-28T12:58:35+00:00 February 28th, 2018|0 Comments

Share This Story, Choose Your Platform!

Leave A Comment

kefu yellow